Good morning, data privacy is a women’s issue.
Not just a women’s issue of course, but the extent to which it is one was really brought home to me in a Marie Claire article linked to by one of our MarTech guests in the Networking Lounge chat.
Quite apart from some eye-catching graphics, the article highlights a series of reasons Marie Claire readers should care about data privacy under headings like “Your Body Your Business,” “I Escaped My Abuser. He Found Me Through My Computer,” and “Swipe Right on Privacy.”
It’s a great reminder that debate about data privacy, data rights, consent, third-party cookies and persistent identities is not just an academic debate about what brands should and should not be allowed to do with terabytes of digital information. The debate touches lives: something U.S. consumers are only just beginning to realize.
Kim Davis,
Editorial Director, MarTech Today