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From start to finish, every session was informative and relevant to the challenges being faced in transforming organisations both technically and culturally to drive customer engagement. Great speaker line up and packed with practical take outs that will help us immediately derive benefit from attending the conference. – Graham Thomas, Liverpool Football Club
MarTech brought me the most actual insights on the current integration of Marketing, Technology and IT. These developments do not only shape our marketing future, but will also be decisive for the business strategy of almost every organization. The conference was powerful and energetic, with an excellent list of speakers. It also offered great opportunities for networking with other participants. In a fast changing marketing landscape this conference is a ‘must attend’ for every strategist and marketing professional. – Peter Sprenger, Techonomy Europe
MarTech was the only conference I attended this year because I knew it would be worth not only the money but, more importantly, the time. Scott Brinker and his team assembled a vendor-neutral panel, a refreshing break from the conference norm. The group was made up of marketers itching to dive deep into the details of how technology is impacting marketing, as well as improving not only our companies’ bottom lines, but also our customers’ lives. – Melinda Byerley, Vendorsi
We’re coming to San Jose April 3-5 (registration is open) and Boston September 16-19 (save the date). I’d love to meet you at one (or both!) of these events!
Opinions expressed in this article are those of the guest author and not necessarily MarTech Today. Staff authors are listed here.