Amy Gesenhues is a senior editor for Third Door Media, covering the latest news and updates for MarTech Today, Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.
The brands are part of a pilot program using a distributed ledger technology platform aimed at creating greater efficiencies within the digital ad...
LinkedIn Talent Solutions customers can now uses Campaign Manager to promote job...
The company has made a number of changes to its ranking algorithm over the past 12 to 18 months to surface more niche...
Businesses using both platforms will be able to manage online customer reviews and monitor their Yext analytics alongside their social media...
The new Experience Builder is a no-coding-required platform for developing web pages centered on user generated...
Merchants will be able to manage their Apple Business Chat communications via the Shopify Ping...
The company's latest round of funding will go toward its Agile Creative Studio, a platform that uses machine learning to deliver stronger video ad...
Its DSP users will have a full view of the programmatic ad environment broken down by channel, ad format and...
Daily social media usage increased by just 1% year-over-year, according to the annual...
Twitter CTO Parag Agrawal said Fabula’s deep learning expertise will address many problems, but the initial focus will be on improving public...
Drawbridge's technology will be used to help improve reach for LinkedIn's Matched Audiences and Audience Network campaigns - and provide better...
Smooch was among the first WhatsApp Business...
The sales prospecting platform's latest updates include new messaging and custom list features and an integration with Lucidchart Sales...
The granular level data now being offered by the Twitter-owned mobile ad exchange will help publishers optimize user acquisition...
Version 5.2 of Wordpress' Jaco platform includes new website health check features, PHP error protection, new dashboard icons and...
Now it's easier to add Pinterest and Quora ads pixels to your site in...
Facebook dynamic ad campaigns and Snapchat Story Ads will both be available through...
IAB Tech Lab has opened SIMID (Secure Interactive Media Interface Definition) specifications for public comments through May 24....
The video platform's newest feature lets marketers create customized video channels that can be distributed across devices and connected TV...
Advertisers saw total ad engagements increase 23% year over year, with cost-per-engagement down...
