The future of paid search buying
Columnist Andrew Ruegger believes that programmatic could be key to the future of paid search....
Nov 21, 2016 at 12:02 pm ET
Andrew Ruegger
Andrew Ruegger is Senior Partner, Head of Data Science at GroupM Search & Social - Catalyst. He is a digital veteran with over 7 years of experience in advertising. He currently is responsible for running the data and insights practice for search and social marketing.
Get Ready For A “Blueshift” In Marketing
Don't be stuck with an outdated marketing model. Columnist Andrew Ruegger explains why marketers need to embrace a "blueshift" and take advantage of...