Yotpo buys Swell Rewards to create a closed loop of insights, reviews and rewards
Brands must build stable, loyal communities to compete in the future, says CEO....
Greg Sterling
Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog, Screenwerk, about connecting the dots between digital media and real-world consumer behavior. He is also VP of Strategy and Insights for the Local Search Association. Follow him on Twitter or find him at Google+.
Powered by services revenue, wearables and higher iPhone prices, Apple reports $53.3B
In its 'best June quarter ever,' hardware sales were mostly flat....
Twitter beats revenue expectations but tanks on flat user growth
Monthly users were flat but daily active user numbers were up 11 percent....
Amazon’s advertising and cloud units drive huge profitability in Q2
Ad revenues were roughly $2.2 billion, the second consecutive quarter they exceeded $2...
Google posts Q2 revenue of $32.7 billion, big beats on top and bottom line
$5 billion in European Commission fines hurt -- but not that much...
Microsoft demonstrates ethical leadership in calling for regulation of facial recognition
Microsoft is out in front of its major tech company peers on this one....
Simpli.fi’s ‘addressable geo-fencing’ enables individual household targeting but at scale
A kind of 'Facebook Custom Audiences for the real world,' the approach uses plat lines and GPS data for greater location...
Facebook receives $664,000 UK privacy fine, which could have been $1.9B under GDPR
A US FTC investigation could bring billions more in potential penalties....
Survey: 58% will share personal data under the right circumstances
Those circumstances mostly involve first parties and require trust and a clear value...
Report: Key to SMB advertiser retention is onboarding engagement and early upselling
Vendasta offers an anti-churn formula of sorts to marketing companies serving the small business...
Google’s new manifesto says AI will be used to benefit society
The company says it won't develop AI applications "that cause or are likely to cause overall...
Report: Google and Facebook seen as early GDPR winners
The companies are having an easier time obtaining user consent to more targeted advertising than rivals....
Geotargeting bottom feeders threaten entire data ecosystem
NPR story focuses on geofencing hospitals and serving mobile ads for personal injury attorneys....
EU’s disruptive ‘copyright reform’ moves closer to passage
Legislation seeks to clean up copyright but also to subsidize traditional media at the expense of internet...
French group files GDPR complaints against Facebook, Google, Apple, Amazon, LinkedIn
The issue of 'forced consent' is at the center of the seven complaints....
California ballot measure could become ‘America’s GDPR’
The measure has more than twice the number of signatures required to make it onto the state ballot in November....
GDPR day 1: Google and Facebook sued for ‘forced consent’
In addition, some US publishers are blocking EU access to their sites to avoid GDPR liability exposure....
NinthDecimal’s new Visit Metrics turn O2O data into ‘always-on’ optimization tool
Visit Metrics complement existing Attribution Metrics and give marketers tools to adjust campaigns depending on their...
In largely symbolic vote, Senate rebukes FCC’s net neutrality rollback
The House is unlikely to take up the legislation and so it becomes a campaign issue for the midterm elections. ...
Australian privacy regulators examining Google’s Android location-data collection
An Oracle report accuses the company of improperly tracking user location without...
