As local media lose budgets, Field Day offers ‘last mile activation’ for brands
The company says it offers local human outreach at...
Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.
The company says it offers local human outreach at...
Guidelines seek disclosure of major ranking factors by Google,...
Developers are now required to self-report to Apple on the data they collect from users. Very few will escape the new...
The California Privacy Rights and Enforcement Act won't take effect for two more years, but don't wait to...
Facebook, Google and Amazon all reported significant revenue growth during, and partly because of, the...
If political polls were so off, might consumer research be equally...
CPRA takes aim at data 'sharing' and not just...
Small businesses need to focus their marketing on key consumer sites, especially Google, for survival into...
Its augmented reality for your...
Individualized targeting is replaced by group targeting using an algorithm to assign people to interest-based...
Google thinks it will win but the DOJ used these arguments successfully...
Initiative faces the challenge of gaining publisher and consumer adoption....
Well-intentioned initiative might be problematic in some...
Breaking up these companies will apparently be on the...
With the right incentives, iOS users might be willing to share...
The company is positioning itself as an "omnichannel" rather than "location" marketing...
Most shoppers are more likely to make an e-commerce purchase if they can return the item in a local...
New certification will soon become a must-have third party...
The new all-in-one tool will be free for at least a year, the company says....
To many this was another example of Google abusing its power. Except it wasn't, court...