More than 75 percent of retail passes in Apple Wallet are the result of peer sharing
Each mobile wallet pass is shared, on average, with 3.3 other mobile devices....
Greg Sterling
Greg Sterling is a Contributing Editor at Search Engine Land. He writes a personal blog, Screenwerk, about connecting the dots between digital media and real-world consumer behavior. He is also VP of Strategy and Insights for the Local Search Association. Follow him on Twitter or find him at Google+.
VoiceLabs suspends Alexa audio ads, saying ‘market not ready’
Amazon's ad restrictions raise questions about Alexa skills...
Yext launches app directory with 26 partners for two-way data exchange
Data integrations span a range of categories and...
Amazon’s Dash Wand is an AmazonFresh ordering device with Alexa built in
Handheld "kitchen assistant" promotes Alexa, AmazonFresh and Prime...
Location ad platform xAd rebrands as GroundTruth, expands beyond advertising
Company says it has a verified 90 percent store visitation accuracy rate....
Report: 2016 holiday quarter saw highest rate of digital influence on store visitation
Cuebiq benchmarking report offers a range of online-to-offline metrics for nine...
Survey shows US ad-blocking usage is 40 percent on laptops, 15 percent on mobile
Ad-blocking users motivated primarily to avoid 'irrelevant' or 'annoying'...
PlaceIQ making location intelligence more accessible with new ‘LandMark’ tool
Not just for ad targeting; the company sees an array of uses, including benchmarking, customer-journey anaytics and media...
StepsAway launches in-store, WiFi-based marketing for retailers
Offering provides in-store analytics and personalized promotional capabilities....
Bing launches bots for local businesses
Bots are created automatically from data in Bing Places and will soon work with Facebook Messenger and...
Empyr debuts ultimate performance marketing model: ‘cost per revenue’
Retailers pay a percentage of actual sales, which is shared with...
Microsoft says it’s infusing AI into all of its products from Xbox to Office
Intelligent cloud vision laid out at Build developer...
MomentFeed now offers paid social across Snapchat, Facebook and Instagram at scale
Company uses organic and paid social to drive offline visits for multi-location...
Facebook’s Places Graph makes 140 million locations available to developers for free
The available content includes business address, lat-long, hours, likes, check-ins, ratings, photos and...
Yelp buys Turnstyle to expand targeting and offline attribution capabilities
The acquisition greatly enhances what Yelp can offer business...
Pay-per-visit mobile ad model uses AI to predict store visitation
Blis will charge marketers only for customers who have gone into a...
How changes to consumer privacy law might impact marketers and martech
Abdication of consumer privacy protection in Washington could cause states to jump into the...
Foursquare offers Analytics product for retailers, multi-location brands
Benchmarking and audience measurement tool enables retailers, QSR chains and others with physical locations to understand audience visitation...
Twiggle offers plug-and-play semantic search to online retailers
Company says its sophisticated search can be implemented without replacement of existing enterprise...
With cost per visit, xAd brings search-like performance to mobile advertising
Brands and enterprises will pay only for customers who walk through the...
