Lessons from the front lines: How Dun & Bradstreet’s CMO cultivated an account-based approach
Contributor Jared Dodson sits down with CMO Rishi Dave to talk about the challenges and opportunities of Account-Based Marketing and where he sees...
Jared Dodson is a Senior Manager at Lenati with deep expertise in Customer Acquisition with a focus on B2B Marketing and Sales. His passion is helping companies leverage technology to create personalized and relevant customer engagements at scale. Jared works with mid-market and Fortune organizations across industries including high-tech, software, telecommunications, energy, health care and insurance.
Contributor Jared Dodson sits down with CMO Rishi Dave to talk about the challenges and opportunities of Account-Based Marketing and where he sees...