Incorporating a chatbot? How to put the customer first
Sure, chatbots can cut costs, but columnist Jay Baer says before you jump on the chat bandwagon, you need to make sure you're putting the customer...
Jay Baer is a renowned business strategist, keynote speaker, and New York Times bestselling author. He is the founder of Convince & Convert, a strategy consulting firm that helps prominent companies gain and keep more customers through the smart intersection of technology, social media, and customer service. His Convince & Convert Media division owns the world’s #1 content marketing blog, multiple podcasts, and many other educational resources for business owners and executives. The creator of five multimillion-dollar companies is also an active venture capitalist and technology advisor, as well as an avid tequila collector.
Sure, chatbots can cut costs, but columnist Jay Baer says before you jump on the chat bandwagon, you need to make sure you're putting the customer...