This week in martech
News from Adobe, App Annie, unitQ, Mailchimp and the Electoral Integrity Partnership....
Kim Davis is the Editorial Director of MarTech Today. Born in London, but a New Yorker for over two decades, Kim started covering enterprise software ten years ago. His experience encompasses SaaS for the enterprise, digital- ad data-driven urban planning, and applications of SaaS, digital technology, and data in the marketing space. He first wrote about marketing technology as editor of Haymarket’s The Hub, a dedicated marketing tech website, which subsequently became a channel on the established direct marketing brand DMN. Kim joined DMN proper in 2016, as a senior editor, becoming Executive Editor, then Editor-in-Chief a position he held until January 2020. Prior to working in tech journalism, Kim was Associate Editor at a New York Times hyper-local news site, The Local: East Village, and has previously worked as an editor of an academic publication, and as a music journalist. He has written hundreds of New York restaurant reviews for a personal blog, and has been an occasional guest contributor to Eater.
News from Adobe, App Annie, unitQ, Mailchimp and the Electoral Integrity Partnership....
After a period of losses, ON24 catches the virtual event...
Expect consolidation in the virtual event space in...
News from Narrative and Experian, Button and Deliveroo, plus customer service predictions from...
B2B marketers will become growth drivers, and will own the all-important digital...
Marketing and marketing ops will continue to align in...
Slack is down just as the remote work year kicks off for many. (back up for many by 1pm...
The current business environment underlines the importance of targeting the right accounts at the right time, and in the right...
Taking the first steps to kick off, or refine, your digital asset management...
News from Epsilon, StitcherAds and...
Selling the COVID vaccine will require personalized and empathetic...
There are still many questions to be answered about the events landscape...
News from Uberflip, the Abbi Agency, LinkedIn and...
As HubSpot announces new funding for Black economic empowerment, we ask a Black marketing strategist if brands are doing...
Affinity Answers becomes the latest data provider with Neutronian...
How AI is helping brands treat consumers with empathy at...
News from Sprinklr, Moxtra, Campaign Monitor, Infutor and the...
A taxonomy, and governance to ensure its proper use, are foundational for...
Experience Edge offers hybrid headless...
The martech management platform adds an information and research...