Report: Marketing leaders aren’t keeping up with the speed of data
The Forbes Insights/Treasure Data survey found that only 13 percent of marketers consider their companies 'leaders' in leveraging customer...
Robin Kurzer
Robin Kurzer started her career as a daily newspaper reporter in Milford, Connecticut. She then made her mark on the advertising and marketing world in Chicago at agencies such as Tribal DDB and Razorfish, creating award-winning work for many major brands. For the past seven years, she’s worked as a freelance writer and communications professional across a variety of business sectors.
The MarTech Minute: IAB Tech Lab updates VAST, 4C adds ex-Verizon exec to its board & a slew of new hires
The martech week in review: News and announcements in marketing technology this week that you might have...
This week in GDPR: OneTrust reports high usage of its DSAR tool, Altify updates its platform & more
A weekly wrap-up of how companies are adapting to the new General Data Protection...
Is radio dead? Not according to those who are investing in the industry
With companies like Jelli, DoubleClick and Pandora making their mark in the industry, we're taking a refreshed look at the...
Clarip wants to make GDPR compliance perfectly clear
The company's privacy suite helps businesses comply with the European legislation and can give social media admins tools to manage third-party...
Report: Google and Facebook top advertisers’ list of fears that could impact their businesses in 2018
Regardless, advertisers will give a larger portion of their budgets to Google properties than to any other...
IAB Study: Podcast ad revenues are shooting through the roof — $314M in 2017
With self-reported ad revenues a whopping 275 percent higher than in 2015, marketers and podcasters continue to see a bright future for...
The MarTech Minute: Toluna rebrands, Tealium updates its interface & several acquisitions
The martech week in review: News and announcements in marketing technology this week that you might have...
Google bows to publisher pressure to uncap vendor limit for its CMP, Funding Choices
Publishers can now gather consent for an unlimited number of adtech vendors across their supply...
This week in GDPR: TrustArc expands its channel program, Qualys adds new functionality to its SAQ cloud app & more
A weekly wrap-up of how companies are adapting to the new General Data Protection...
ConDati’s new analytics platform combats the problems associated with siloed data, promises to save businesses time and money
The company says it is 'the first truly modern marketing analytics platform, providing real-time understanding of campaign...
EU ruling on the responsibility of Facebook admins to collect data may have far-reaching consequences
The German courts upheld a 2011 local DPA decision that would require page admins to act as separate controllers of the same data collected by...
Equity firm Vista to scoop up majority stake in IAS, a major player in programmatic brand safety
The move shows there's significant value to tools and services that protect brands' programmatic...
Report: More touchpoints and channels in the customer journey than ever before
The report shows tremendous growth in ad tech and IoT interactions and takes a deeper look at how retail is...
Outbrain acquires UI optimizer AdNgin to provide personalized, interest-based recommendations
This the sixth in a string of acquisitions the company says will enhance the reader...
The story of data, Part 5: Where are we going?
With AI and machine learning, algorithms and emerging tech, the sky -- beyond the cloud -- is the...
The MarTech Minute: Dianomi launches automated ads, Clinch teams with Tapad & former Shazam exec joins Adspace
The martech week in review: News and announcements in marketing technology this week that you might have...
Interactions launches AI-based intelligent assistant platform that keeps the conversation going across channels
The company says it is the "only true omnichannel" IVA solution...
This week in GDPR
A weekly wrap-up of how companies are adapting to the new General Data Protection...
ANA swells its ranks with its acquisition of DMA, making it the largest marketing trade group in the US
The combined organization reaches 150,000 industry...
