Successful marketing teams tackle this challenge
Successful marketing teams are diverse. They include storytellers, project managers, operations, and technologists. Getting them on the same page can...
Dec 18, 2018 at 5:32 pm ET
Scott Brinker
Scott Brinker is the conference chair of the MarTech® Conference, a vendor-agnostic marketing technology conference and trade show series produced by MarTech Today's parent company, Third Door Media. The MarTech event grew out of Brinker's blog, chiefmartec.com, which has chronicled the rise of marketing technology and its changing marketing strategy, management and culture since 2008. In addition to his work on MarTech, Scott serves as the VP platform ecosystem at HubSpot. Previously, he was the co-founder and CTO of ion interactive.
Agenda alert: Adobe is keynoting at MarTech!
We’re excited to announce a newly-confirmed keynote speaker! Join us for a candid keynote conversation to learn first-hand insights about how Adobe...
Get your sneak peek at the MarTech agenda
Senior-level marketers at the intersection of marketing, technology, and management are coming to MarTech® April 3-5, 2019, in San Jose for proven...
Redefine your marketing’s capabilities. Learn the new, new rules of marketing, only at MarTech
“The test of a first-rate intelligence is the ability to hold two opposed ideas in mind at the same time and still retain the ability to...
Join us next week at MarTech for expert-level strategies and insights
Aligning marketing, technology and management is essential to your company’s success. And getting everyone on the same page, moving at the same...
MarTech kicks off in 2 weeks… will we see you there?
Discover, learn and connect with 1,300 marketers like you at MarTech®, October 1-3 in Boston. Attend 60 strategic presentations and keynotes, see...
Discover the ‘new’ new rules of marketing
The pace of marketing innovation is accelerating. Some organizations keep up. Others… well, they’re a work in progress. Attend MarTech® October...
Registration for MarTech is open!
Responsible for implementing marketing technology and operations that drive growth, profitability and extraordinary customer experiences? Then join...
Know the facts (and avoid the myths) of martech
Splashy vendor-sponsored events have their place — if superficial celebrity keynotes and product roadmap presentations from the CEO are your...
Need a reason to attend MarTech? Here are 8!
Attending conferences is an incredible way to increase your knowledge, expand your network and find new insights and ideas. MarTech® is no...
Expect only the best at MarTech next month
MarTech® is coming to San Jose, California, next month, and we have a pretty amazing lineup of marketing experts, executives and seasoned...
The Grand View of Martech: A Martech Manifesto (DRAFT)
Contributor and MarTech Conference chair Scott Brinker addresses the question, "What is martech?" and proposes a unifying model for this evolving...
What to expect at MarTech? Here’s our epic preview
I have an allergy to hype. I know, that’s an unfortunate condition given that I’m in the field of marketing technology. It’s like being a...
Technology (Marketing + Operations) = Time to reorganize the marketing department?
If you’ve worked in marketing for longer than six months, chances are you’ve seen how technology changes the way we do things. And at an...
Time is almost up. Attend MarTech at the lowest price possible – don’t miss out!
Don’t miss the only MarTech on the East Coast this year! Check out my hand-crafted agenda featuring 30+ sessions and 40 marketing...
From @Chiefmartec: Is winter coming for martech? Or just for martech VCs?
Scott Brinker challenges the idea of a 'martech apocalypse,' noting that the platform landscape continues to grow in spite of increased predictions...
Attend MarTech at the lowest price possible. Register now!
The excitement in today’s software driven world is in the entanglement of marketing, technology and management. And we’ll unleash the power,...
[FIRST LOOK] MarTech agenda is live!
I’m excited to share the MarTech agenda, featuring more than 30 sessions and presentations from 40 marketing leaders. If you’re passionate about...
Pioneering CMOs discuss the future at MarTech
I’m super excited to highlight some of our featured speakers presenting at MarTech, October 2-4 in Boston. It’s an all-star line up of...
Meet Aetna CMO David Edelman at MarTech in Boston
I am thrilled that one of the pioneers of marketing-led digital transformation will be keynoting at MarTech! Former McKinsey consultant and current...