The MarTech agenda… and 7 more reasons to attend
Looking to improve ROI? Searching for the right marketing technology? Or to meet others who have overcome the challenges of modern marketing? The...
Feb 12, 2019 at 5:12 pm ET
Scott Brinker
Scott Brinker is the conference chair of the MarTech® Conference, a vendor-agnostic marketing technology conference and trade show series produced by MarTech Today's parent company, Third Door Media. The MarTech event grew out of Brinker's blog, chiefmartec.com, which has chronicled the rise of marketing technology and its changing marketing strategy, management and culture since 2008. In addition to his work on MarTech, Scott serves as the VP platform ecosystem at HubSpot. Previously, he was the co-founder and CTO of ion interactive.
Conventional marketing wisdom is history
When it comes to delivering exceptional experiences, maximizing ROI, and achieving company goals, conventional marketing wisdom is history. Success...
Meet Netflix, NPR, and The New York Times at MarTech
The New York Times, NPR, Adobe, JP Morgan Chase, Nordstrom, Netflix, and Zillow have all mastered the three pillars of martech success: marketing,...
Gain expert martech strategies. Lowest rates end Saturday!
How many times have you said… “I don’t have enough time to evaluate marketing technology.” “I’m not seeing results on my...
Join your community at MarTech
Customer expectations are rising. Management is demanding results. And the technologies to satisfy them both are evolving faster than most...
The MarTech agenda is live. See what’s in store & join us in San Jose!
Seasoned marketers are right to be wary of too many industry predictions, but I’m quite certain of three things for the year ahead: Marketing...
Help us anonymously benchmark marketing operations and technology salaries
Please give us just 3 minutes from your day to participate in our 2019 Marketing Technology & Operations Salary...
Successful marketing teams tackle this challenge
Successful marketing teams are diverse. They include storytellers, project managers, operations, and technologists. Getting them on the same page can...
Agenda alert: Adobe is keynoting at MarTech!
We’re excited to announce a newly-confirmed keynote speaker! Join us for a candid keynote conversation to learn first-hand insights about how Adobe...
Get your sneak peek at the MarTech agenda
Senior-level marketers at the intersection of marketing, technology, and management are coming to MarTech® April 3-5, 2019, in San Jose for proven...
Redefine your marketing’s capabilities. Learn the new, new rules of marketing, only at MarTech
“The test of a first-rate intelligence is the ability to hold two opposed ideas in mind at the same time and still retain the ability to...
Join us next week at MarTech for expert-level strategies and insights
Aligning marketing, technology and management is essential to your company’s success. And getting everyone on the same page, moving at the same...
MarTech kicks off in 2 weeks… will we see you there?
Discover, learn and connect with 1,300 marketers like you at MarTech®, October 1-3 in Boston. Attend 60 strategic presentations and keynotes, see...
Discover the ‘new’ new rules of marketing
The pace of marketing innovation is accelerating. Some organizations keep up. Others… well, they’re a work in progress. Attend MarTech® October...
Registration for MarTech is open!
Responsible for implementing marketing technology and operations that drive growth, profitability and extraordinary customer experiences? Then join...
Know the facts (and avoid the myths) of martech
Splashy vendor-sponsored events have their place — if superficial celebrity keynotes and product roadmap presentations from the CEO are your...
Need a reason to attend MarTech? Here are 8!
Attending conferences is an incredible way to increase your knowledge, expand your network and find new insights and ideas. MarTech® is no...
Expect only the best at MarTech next month
MarTech® is coming to San Jose, California, next month, and we have a pretty amazing lineup of marketing experts, executives and seasoned...
The Grand View of Martech: A Martech Manifesto (DRAFT)
Contributor and MarTech Conference chair Scott Brinker addresses the question, "What is martech?" and proposes a unifying model for this evolving...
What to expect at MarTech? Here’s our epic preview
I have an allergy to hype. I know, that’s an unfortunate condition given that I’m in the field of marketing technology. It’s like being a...