Stay marketing-savvy and tech-savvy. Get the latest in martech by subscribing to MarTech Today.
“B2B Marketing Automation Platforms: A Marketer’s Guide” updated for 2016
Everything you need to know about B2B marketing automation tools.
The 4th Edition of Marketing Land’s “B2B Marketing Automation Platforms: A Marketer’s Guide” examines the market for B2B marketing automation software platforms and the considerations involved in implementing this software into your business.
This 49-page report is your source for the latest trends, opportunities and challenges facing the market for B2B marketing automation software tools as seen by industry leaders, vendors and their customers.
Included in the report are profiles of 13 leading B2B marketing automation vendors, pricing charts, capabilities comparisons and recommended steps for evaluating and purchasing.
If you are a B2B marketer looking to adopt a marketing automation software platform, this report will help you through the decision-making process. Visit Digital Marketing Depot to download your copy.
Opinions expressed in this article are those of the guest author and not necessarily MarTech Today. Staff authors are listed here.