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Salesforce announces Pardot Business Units for enterprise marketers

Salesforce is launching Pardot Business Units, a new feature for digital marketers looking to segment audiences across different areas of an...

Jennifer Cannon | May 6, 2019 at 9:00 am ET

5 Ways To Embrace Your Inner Marketing Technologist

How can you improve your marketing technology skills without sacrificing your day-to-day work? Columnist Erik Bratt has some...

L. Erik Bratt | Dec 4, 2014 at 11:50 am ET

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