Cloudinary announces DAM integration with Shutterstock

Digital asset management (DAM) platform Cloudinary has announced a new integration with Shutterstock that gives users direct access to their Shutterstock accounts from within the Cloudinary DAM.

For now, the integration is only available to users who already have a Shutterstock account. In the coming months, Cloudinary plans to roll out the feature to all Cloudinary users – adding the ability to search, license, and download Shutterstock’s library – without needing to have a Shutterstock account.

Why we care

Managing and organizing visual content can be a constant battle for creative teams, especially given the speed and scale of today’s businesses. Those who use both Shutterstock and Cloudinary will benefit from the increased efficiency of the integration, which reduces down the time and effort it takes to move visual content between platforms.

More on the news

• Users of both services will be able to directly load previously licensed content into Cloudinary’s DAM without having to download and reupload the assets.
• Cloudinary’s built-in metadata tools will apply to Shutterstock content in the DAM, making it easier for teams to collaborate, search, and organize content between platforms.
• Cloudinary said it will continue to tighten its integration with Shutterstock, aiming to help further streamline visual asset workflows.

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About The Author

Taylor Peterson

Taylor Peterson was Third Door Media’s Senior Manager of Content Experience, managing industry-leading coverage that informs and inspires marketers. Based in New York, Taylor brings marketing expertise grounded in creative production and agency advertising for global brands. Taylor's editorial focus blends digital marketing and creative strategy with topics like campaign management, emerging formats, and display advertising.