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Martech: Marketing

Discover MarTech is happening this week: Don’t miss these 30+ FREE expert-led sessions!

Log on this Tuesday through Thursday to join 7,000+ fellow marketers for an exclusive virtual event.

Scott Brinker on April 20, 2020 at 11:14 am
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Just because you’re stuck at home doesn’t mean you can’t discover something new! Attend Discover MarTech online this week for FREE to learn proven ways to overcome common marketing challenges, prepare your organization for a post-coronavirus world, and explore time-saving tools from more than 50 vendors.

Log on this Tuesday through Thursday, April 21-23, 1:00pm – 5:00pm ET*, to join 7,000+ fellow marketers for an in-depth, expert-led program, kicking off each day with exclusive keynotes from myself and Real Story Group’s Tony Byrne.

We’ll tackle crucial topics, featuring:

  • What marketing might look like in a post-coronavirus world: What can you be doing to prepare? How will you adapt and thrive when the dust settles?
  • Four archetypes of marketing technologists and a look at their roles and responsibilities
  • The current state of marketing technology and operations careers, featuring insights from the latest Chiefmartec.com / MarTech Today Career Survey
  • A state-of-the-art martech stack: What does it look like? How does it work?
  • How you can manage change and uncertainty in marketing… in a changing and uncertain world
  • Practical advice for vetting and buying marketing technology so you get the right fit for your specific enterprise needs

Then, it’s time for expert-led sessions including…

  • Adapting To Changing Market Forces: How To Iteratively Plan And Prioritize Work, presented by Workfront
  • Preference Management: Delivering A Personalized User Experience In The Age Of Privacy, presented by OneTrust PreferenceChoice
  • Implications Of The New World On Your Martech Stack And Processes, presented by Acoustic
  • Humanity Wins: Breaking Through The Digital Sameness In Today’s Market, presented by Aprimo
  • Sharing Passion & Performance: How Yamaha Connects Directly With Their Customers, presented by Lytics
  • Kill The Website Relaunch: How To Iterate On Your Digital Experience, presented by Pantheon
  • How To Achieve Over 800% Marketing ROI With A Customer Data Platform, presented by Arm Treasure Data
  • Moving Past Cookie-Cutter Web Experiences By Unleashing Your Marketers’ Greatness, presented by Magnolia
  • How To Create A Personalized, Real-Time CX Using CDPs And Connected Customer Data, presented by Redpoint Global
  • Top 3 Ways Your CDP Can Help Your Business Now, presented by Tealium

…and dozens more. See the complete agenda here!

You’ll also access 25 additional market-leading vendors in our virtual MarTech Marketplace — the perfect place to discover a wide range of tools and technologies, download useful resources, and make informed decisions about your next martech purchase.

And the best part? It’s all FREE. Secure your spot now!

“See” you tomorrow! 🙂

* On Tuesday and Wednesday, the program runs from 1:00pm – 5:00pm ET. On Thursday, the program runs from 1:00pm – 3:00pm ET.


Opinions expressed in this article are those of the guest author and not necessarily MarTech Today. Staff authors are listed here.



About The Author

Scott Brinker
Scott Brinker is the conference chair of the MarTech® Conference, a vendor-agnostic marketing technology conference and trade show series produced by MarTech Today's parent company, Third Door Media. The MarTech event grew out of Brinker's blog, chiefmartec.com, which has chronicled the rise of marketing technology and its changing marketing strategy, management and culture since 2008. In addition to his work on MarTech, Scott serves as the VP platform ecosystem at HubSpot. Previously, he was the co-founder and CTO of ion interactive.

Related Topics

Channel: Martech: MarketingMarTech Conference

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