Infographic: The 2015 Marketing Technology Landscape
The number of martech companies has doubled from 2014, rising to nearly 2,000 in 2015. Learn how to make sense of the marketing technology landscape with vendors in over 1,800 categories.
Technology continues to be essential to marketing activities, as evidenced by the latest Marketing Technology Landscape, a long-running graphical view of the martech space by Scott Brinker of ChiefMartec and chair of Marketing Land’s MarTech conference happening this March.
NOTE: A new version is out. Please see: Infographic — The 2016 Marketing Technology Landscape
Below is the latest annual update that Brinker has done, reflecting a rise of companies in the space from 1,000 last year to nearly 2,000 this year. It’s a big chart, so you can click to enlarge it. Below the chart are even more sizes to choose from, as well as a PDF download option:
The chart above expands to 1200×900. You can also click on the links below for additional sizes, for those with larger screens, as well as a PDF version:
For more analysis about what’s new in the martech landscape, see our companion story by Brinker: