How to launch your employee advocacy program

Employee Advocacy has emerged as a go-to strategy thanks to companies like Salesforce, Humana, Vodafone, IBM and hundreds of others across the globe who are pioneering the way with successful programs.

Marketers know that employees are an incredibly valuable asset to a brand, and there is an opportunity to partner with them to drive awareness, reach and tangible business outcomes for their company.

Follow the five steps in this guide from Dynamic Signal to ensure your co-workers are properly armed with the background, knowledge and tools to become advocates for your brand.

Visit Digital Marketing Depot to download the Quick Start Guide to Employee Advocacy Training.

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Digital Marketing Depot

Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics -- from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.