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Lead nurturing trends: Benchmarks for agencies
Overcome new challenges to lead nurturing success and improve the performance of client marketing initiatives.
Effective lead nurturing requires precisely targeted messaging delivered across multiple marketing channels. However, as consumer demands change and as technology becomes more integral to marketing, agencies are faced with a number of new challenges.
How are agencies overcoming these challenging new obstacles to lead nurturing success?
To find out, SharpSpring and Ascend2 fielded the Lead Nurturing Trends Survey and completed interviews with 220 marketing, sales and business professionals, 67 of whom work for agencies that provide marketing solutions to other organizations.
Put this research to work in your own marketing strategy planning. Visit Digital Marketing Depot to download Lead Nurturing Trends: Benchmarks from the Agency Perspective from Sharpspring.