Learn everything you need to know about Product Experience Management

Customer experience has become the centerpiece of most marketing strategies today. Marketers have begun to realize that it’s the biggest differentiator a brand or a retailer has in today’s overcrowded market. And great customer experience starts with a compelling product experience. Customers have their pick of channels, so standing out among the crowd with relevant product information is imperative.

For this reason, Product Experience Management (PXM) tools are a necessity. You want to be able to compete on all the shopping channels and new marketplaces that arise. The ability to prepare your product catalog to flow into every channel in the required format is no easy feat. This book was created to address this problem.

Learn more. Visit Digital Marketing Depot to download “Product Experience Management for Dummies,” from Akeneo.

About The Author

Digital Marketing Depot

Digital Marketing Depot is a resource center for digital marketing strategies and tactics. We feature hosted white papers and E-Books, original research, and webcasts on digital marketing topics -- from advertising to analytics, SEO and PPC campaign management tools to social media management software, e-commerce to e-mail marketing, and much more about internet marketing. Digital Marketing Depot is a division of Third Door Media, publisher of Search Engine Land and Marketing Land, and producer of the conference series Search Marketing Expo and MarTech. Visit us at http://digitalmarketingdepot.com.