Amazon
In the story of David and Goliath, be David: How to Amazon-proof your business
Strong brand identity, online presence, and key differentiators are the slingshots that take down...
This week in martech
News from Tumblr, Amazon, Spiceworks ZD, Avantia and...
COVID helped drive record ad revenue for big tech in Q3
Facebook, Google and Amazon all reported significant revenue growth during, and partly because of, the...
Congressional report blasts Google, Apple, Amazon and Facebook as monopolistic ‘gatekeepers’ of the digital economy
Breaking up these companies will apparently be on the...
Why physical stores will power online shopping this holiday season
Most shoppers are more likely to make an e-commerce purchase if they can return the item in a local...
What do digital commerce advertising management platforms offer?
Looking to automate and optimize your e-commerce ad campaigns? Digital commerce ad management tools might be for you....
What’s Digital Commerce Advertising and what tools can help?
A convergence of phenomena in interactive advertising and retail are contributing to growth in this category....
Martech Spotlight: How Kenshoo does digital commerce ad management
At a time when digital commerce is more important than ever, we're profiling vendors that help retailers scale their ads on e-commerce...
MarTech Minute: Amazon Web Services launches AppFlow, Flashtalking’s new ad verification tools
A quick round up of the latest marketing technology news and...
MarTech Minute: AdRoll’s solution for D2C marketers, etailz launches Amazon AdManager
A quick round up of the latest marketing technology news and...
Considering software to manage your digital commerce advertising? Here’s what you need to know.
There's more tech than ever to help you scale up ads on Amazon, Walmart and other commerce...
More than 200 million smart speakers have been sold, why aren’t they a marketing channel?
Is it an excess of caution or a lack of...
Amazon’s booming ad business grew by 40% in 2019
With plenty of runway ahead, Amazon quarterly ad revenues surpassed $4 billion for the first time in the fourth...
The Amazon ad juggernaut: What’s your experience been?
Stop putting it off. The window of opportunity to fill out our survey (and potentially win a pass to SMX) is closing...
3 Easy steps to complete your annual PPC checkup
Use these techniques to make sure your PPC accounts are in great shape all year...
Group Nine launches ‘Sparkle Ads’ test for e-commerce brands on the Sparkle platform
The ads will appear on POPSUGAR with plans to extend across the companies other media...
Amazon holiday 2019: Record new Prime memberships as one-day shipping gets baked in
One-day and same-day delivery -- free for Prime members -- nearly quadrupled this season, according to the e-commerce...
2019 benchmark report: brand vs. non-brand traffic in Google Shopping
New research suggests that splitting campaigns to bid separately for branded traffic is worthwhile in many...
AWS makes it easier to add machine learning prediction models to your martech tools, dashboards
No need to write complicated code to apply predictions to your CRM lead scoring models, for...
The MarTech Minute: Dreamforce highlights, Facebook F8 dates and Nielsen Global Connect’s new CMO
The marketing technology week in review: A round up of news and announcements you may have...