Apple: Siri

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Is your marketing platform really intelligent?

Let’s face it, the future isn’t turning out to be what we were promised in decades past. No flying cars, and the closest thing to robot...

Sponsored Content: CallTrackingMetrics | Jun 5, 2018 at 7:30 am ET

Marketers are only now getting a glimpse of the many approaches that will be required for the many kinds of voice...

Barry Levine | Apr 18, 2018 at 3:41 pm ET

This white-labeled incarnation of the Watson supercomputer is designed to learn what makes its users...

Barry Levine | Mar 21, 2018 at 4:34 pm ET

Code-named Aloha and Fiona, at least one will have a very large touchscreen....

Greg Sterling | Feb 15, 2018 at 2:04 pm ET

Apple's HomePod with Siri comes to market later this week....

Greg Sterling | Feb 5, 2018 at 3:31 pm ET

Cortana already has 148 million global users, but it's still an underdog....

Greg Sterling | Dec 18, 2017 at 11:56 am ET

Speech inputs from Amazon Alexa, Google Assistant, Cortana, Siri and Bixby can be combined with other datasets for deeper audience...

Greg Sterling | Jun 30, 2017 at 10:09 am ET

Martech's future isn't only about bots and agents talking to consumers. Here's what it means when they start talking to other bots and...

Barry Levine | Mar 7, 2017 at 12:30 pm ET

CEO Tim Tuttle argues that companies should develop their own virtual assistants....

Greg Sterling | Feb 6, 2017 at 2:32 am ET

Billed as the only independent intelligent agent left, he specializes in finding the best answer from ‘competing sources of...

Barry Levine | Oct 14, 2016 at 2:56 pm ET