MarTech Today Newsletter
Keep up with the latest in marketing technology news! MarTech Today has original news articles and columns about what’s happening in the martech space as well as a daily digest newsletter on the subject.
MarTech Today: How marketers are using IoT, Truth in Measurement launches to create ad measurement standards and more
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Adobe adds Progressive Web Apps builder, Kiip targets shopping list data and Campaign Monitor acquires Sailthru and Liveclicker
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: The post-disruptive landscape, RE/MAX rolls out DIY video for agents and Salesforce launches Einstein Visual Search
Here’s our daily recap of what happened in online marketing today, as reported on MarTech Today, Marketing Land and other places across...
Join your community at MarTech
Customer expectations are rising. Management is demanding results. And the technologies to satisfy them both are evolving faster than most...
MarTech Today: Catalina adds attribution, marketers react to martech spending boost and why you should get into ABM
Here’s our recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web....
MarTech Today: Viewability expectations, Square’s new in-app payments mobile SDK and more
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Location as a targeting and attribution tool, the maturing of ABM and the value of consent
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: The coming battle between ABM and marketing automation tools, MoPub partners to fight in-app ad fraud and the MarTech conference agenda
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Akamai buys Janrain, benchmarking marketing salaries and more
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
The MarTech agenda is live. See what’s in store & join us in San Jose!
Seasoned marketers are right to be wary of too many industry predictions, but I’m quite certain of three things for the year ahead: Marketing...
MarTech Today: Videolicious’ new platform, Amazon adopts MRC standard for attribution and more
Here’s our recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web....
MarTech Today: Cision buys Falcon.io, supercharge your martech stack and the future of the store
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Growth in CDP sector, how advertisers are overpaying for inventory and the evolution of ad tech in 2019
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: WaPo engineer unleashes epic tweetstorm, our ‘naughty and nice’ list, more
Here's our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: A fresh look at in-app advertising, Social Sprout scores funding
Here's our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Facebook Stories’ viewability measurement, Merkle’s bidding platform for Amazon-sponsored ads, more
Here's our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Gravy’s ‘location data forensics,’ advertisers react to NYT Facebook story & why multi-store brands should stay local
Here's our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: IAB Tech Lab’s podcast measurement compliance, Amazon says no to Alexa ads & IBM touts Director of Marketing Data role
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
Successful marketing teams tackle this challenge
Successful marketing teams are diverse. They include storytellers, project managers, operations, and technologists. Getting them on the same...
MarTech Today: Bridging the gap between IT and marketing, agencies looking to win over new CMOs & more
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across...