MarTech Today Newsletter

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Keep up with the latest in marketing technology news! MarTech Today has original news articles and columns about what’s happening in the martech space as well as a daily digest newsletter on the subject.

Want to speak at MarTech? Don’t miss out.

When you face marketing operations and technology challenges, you find new ways to grow your problem-solving skills and learn something in the...

Scott Brinker | May 14, 2019 at 12:41 pm ET

Don’t take my word for it… Read what MarTech attendees have to say

“Martech” isn’t just shorthand for “marketing technology.” It’s a community of forward-thinkers working at the intersection of...

Scott Brinker | May 7, 2019 at 1:41 pm ET

SAP announces secure, scalable business-to-business solutions for marketers

Software and technology provider SAP announced the launch of a new B2B software-as-a-service (SaaS) solution that will allow users to securely...

Jennifer Videtta | May 1, 2019 at 11:17 am ET

Now’s your chance to speak at MarTech

We just wrapped the MarTech Conference in San Jose and are already hard at work planning our next event happening September 16-18 in Boston....

Scott Brinker | Apr 24, 2019 at 12:14 pm ET

Join Us At The Next MarTech In Boston!

Have you heard? Thousands of marketers like you are attending MarTech® September 16-18 in Boston. Join us for best practices and relevant case...

Scott Brinker | Apr 15, 2019 at 9:05 am ET

Who will you meet at MarTech?

Leading companies from around the globe send their senior-level marketers to MarTech® for an unparalleled learning and networking experience....

Scott Brinker | Mar 26, 2019 at 11:55 am ET

Quickly & efficiently evaluate 100+ martech solutions

Attend MarTech® with a FREE Expo+ pass to demo 100+ marketing technology solutions in one place. Skim for an hour, come for a day, or invest...

Scott Brinker | Mar 18, 2019 at 11:05 am ET

27 challenges solved for $0. Attend MarTech next month in San Jose!

Creating a data-first culture. Choosing the right marketing technology. Using AI for segmentation, personalization, and optimization. These are...

Scott Brinker | Mar 13, 2019 at 10:51 am ET

Elevate your martech skills with deep-dive, hands-on training

A couple weeks back I previewed the graduate-level keynotes and sessions coming to MarTech, plus seven other awesome reasons to join us April...

Scott Brinker | Mar 6, 2019 at 10:13 am ET

MarTech beta rates expire Saturday night. Book now!

Save up to $600 off to on-site rates when you book your MarTech pass by March 2!...

Scott Brinker | Feb 25, 2019 at 5:29 pm ET

Caption this… Enter your martech caption for bragging rights and prizes!

You may know Tom Fishburne, a.k.a. the Marketoonist, who keeps us in stitches with his humorous takes on serious marketing, customer experience,...

Scott Brinker | Feb 20, 2019 at 4:42 pm ET

Check out the MarTech preview!

Twice a year, I face a dilemma. Presented with hundreds of nominated speakers and topics for an upcoming MarTech® conference, I have to choose...

Scott Brinker | Feb 18, 2019 at 6:17 pm ET

MarTech Today: First accredited OTT fraud solution, identity management can pay off and five hurdles RCS must overcome

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...

Barry Levine | Feb 15, 2019 at 9:00 am ET

MarTech Today: Skimlinks adds AMP support, Adjust launches new anti-fraud standard and Adobe Experience Manager adds features

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...

Barry Levine | Feb 14, 2019 at 9:00 am ET

MarTech Today: IAB Europe to release updated consent framework, Watson for any cloud and more

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...

Barry Levine | Feb 13, 2019 at 9:00 am ET

The MarTech agenda… and 7 more reasons to attend

Looking to improve ROI? Searching for the right marketing technology? Or to meet others who have overcome the challenges of modern marketing?...

Scott Brinker | Feb 12, 2019 at 5:12 pm ET

MarTech Today: LiveRamp targets CTV, location vendor Teemo scores with consent and cybersecurity for marketers

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...

Barry Levine | Feb 12, 2019 at 9:00 am ET

MarTech Today: Verizon Media survey on 5G, Ads.txt looks vulnerable and more

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...

Barry Levine | Feb 11, 2019 at 9:00 am ET

MarTech Today: New survey on texting for business, women love mobile games and how Facebook’s use of blockchain could affect marketing

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...

Barry Levine | Feb 8, 2019 at 9:00 am ET

MarTech Today: 5G’s impact on marketing, Spotify solidifies foothold in podcasting and why marketers should care about Cortana

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...

Barry Levine | Feb 7, 2019 at 9:00 am ET