MarTech Today Newsletter
Keep up with the latest in marketing technology news! MarTech Today has original news articles and columns about what’s happening in the martech space as well as a daily digest newsletter on the subject.
Quickly & efficiently evaluate 100+ martech solutions
Attend MarTech® with a FREE Expo+ pass to demo 100+ marketing technology solutions in one place. Skim for an hour, come for a day, or invest...
27 challenges solved for $0. Attend MarTech next month in San Jose!
Creating a data-first culture. Choosing the right marketing technology. Using AI for segmentation, personalization, and optimization. These are...
Elevate your martech skills with deep-dive, hands-on training
A couple weeks back I previewed the graduate-level keynotes and sessions coming to MarTech, plus seven other awesome reasons to join us April...
MarTech beta rates expire Saturday night. Book now!
Save up to $600 off to on-site rates when you book your MarTech pass by March 2!...
Caption this… Enter your martech caption for bragging rights and prizes!
You may know Tom Fishburne, a.k.a. the Marketoonist, who keeps us in stitches with his humorous takes on serious marketing, customer experience,...
Check out the MarTech preview!
Twice a year, I face a dilemma. Presented with hundreds of nominated speakers and topics for an upcoming MarTech® conference, I have to choose...
MarTech Today: First accredited OTT fraud solution, identity management can pay off and five hurdles RCS must overcome
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Skimlinks adds AMP support, Adjust launches new anti-fraud standard and Adobe Experience Manager adds features
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: IAB Europe to release updated consent framework, Watson for any cloud and more
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
The MarTech agenda… and 7 more reasons to attend
Looking to improve ROI? Searching for the right marketing technology? Or to meet others who have overcome the challenges of modern marketing?...
MarTech Today: LiveRamp targets CTV, location vendor Teemo scores with consent and cybersecurity for marketers
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Verizon Media survey on 5G, Ads.txt looks vulnerable and more
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: New survey on texting for business, women love mobile games and how Facebook’s use of blockchain could affect marketing
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: 5G’s impact on marketing, Spotify solidifies foothold in podcasting and why marketers should care about Cortana
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Goodbye to Facebook ad set budgets, Tapica acquires RhythmOne and more
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
MarTech Today: Marketing for subscription services, conventional marketing history and the evolution of Google Display ads
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...
Conventional marketing wisdom is history
When it comes to delivering exceptional experiences, maximizing ROI, and achieving company goals, conventional marketing wisdom is history....
MarTech Today: Why clients in-house, The Trade Desk’s unified ID and long live email
Here’s our recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web....
MarTech Today: Facebook ad revenue, paid search tactics and the status of Google Attribution
Here’s our recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web....
MarTech Today: YouTube partners with NCS, Blissfully manages cloud apps and top digital agency concerns
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the...