Digital Asset Management
Upleveling your digital asset management strategy for the modern workforce
The visual elements created and utilized across your organization deserve a DAM solution as innovative as you are. ...
What to look at when considering a Digital Asset Management platform
What do all DAMs do, and what are the points of differentiation between...
How Marketers Can Leverage Modern Digital Asset Management For Powerful Workflow Efficiencies
Get best practices for organizing digital assets to address today’s demands, and better position your organization for the...
What’s Digital Asset Management and why are marketers adopting the technology?
The dramatic growth of both media assets and devices is fueling an interest in systems to organize digital...
5 steps to get your team up and running remotely in 48 hours with a cloud-based DAM
The pressure is greater than ever for organizations to quickly mobilize and support a virtual work...
Health network shows that yes, personalization is a thing — and it works
Personalization: Everybody’s talking about it. But is anyone doing...
Digital asset management platforms: What are they good for?
DAM can play a vital role in your marketing organization, unifying online and offline marketing channels and leading to more efficient marketing...
What’s a DAM and why should you care?
What should a digital asset management (DAM) platform do and what are the ways that vendors differ from one...
Adobe moves its Experience Manager service to the cloud
By adding Adobe Experience Manager to its Cloud Services, Adobe seeks to provide a scalable and secure application for content management across...
Salsify teams up with Snap36 to support 360-degree product images on Walmart.com
The partnership allows brands to create image-rich product pages that engage consumers and drive...
Cloudinary announces DAM integration with Shutterstock
The integration makes it easier for Cloudinary users to access and collaborate on visual...
Canva to launch video editing capabilities in 2020
The company plans to release an easy-to-use video editing tool in the same style as its photo...
Sprinklr rolls out monster-size list of updates with Microsoft Dynamics 365, Trustpilot integrations
The company said its 2019 Fall product release includes more than 400 new...
Adobe adds integration for Experience Manager and InDesign, aims to improve creative collaboration
The new feature connects DAM assets directly to InDesign, allowing marketers and creatives to work more efficiently on print and digital...
Vista Equity Partners acquires Acquia for $1 billion
The private equity firm is known for buying undervalued tech companies, centralizing operations and selling for a...
Adobe Experience Manager adds features to help marketers manage assets, optimize video
The company also released new tools designed for IT and developers managing app development....
How marketers can produce content that keeps up with the pace of personalization
An Adobe study found that more than half of marketers find it difficult to personalize content at scale. Here's how you can ease the...
The MarTech Minute: Infutor unveils new digital ID product, NetBase releases new analytics solution & a slew of executive moves
The martech week in review: News and announcements in marketing technology this week that you might have...
3 management models that help streamline today’s martech operations
Contributor Andy Betts outlines three ways of thinking about your marketing department in this age of rapid innovation....
Gartner offers first Magic Quadrant for Content Marketing tools
The category’s vendors report brisk growth rates, but the research firm warns that the category term is destined for...