Managed Inbox

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What is Managed Inbox Optimization for email marketing?

Rethinking your email strategy requires combining the elements of deliverability and optimizing for subscriber...

Jennifer Cannon | Aug 1, 2019 at 1:07 pm ET

Following tests that show email address misclassified as "undeliverable", 250ok Validation seeks to help marketers reach engaged...

Jennifer Cannon | Jul 30, 2019 at 10:03 am ET

Google joins a growing list of email technology companies working on Brand Indicators for Messaging...

Jennifer Cannon | Jul 25, 2019 at 1:58 pm ET

Optimizing for the managed inbox requires more than 'checking the box' on deliverability...

Jennifer Cannon | Jun 26, 2019 at 12:40 pm ET

Today we are kicking off a weeks-long focus on email deliverability and the increasingly important role it plays in...

Jennifer Cannon | May 31, 2019 at 2:24 pm ET