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Facebook-Australia standoff may have turned a corner

The proposed news bargaining code remains in suspense as Australia's Treasury department brings Facebook and publishers back to the...

Meg Ryan | Feb 19, 2021 at 12:00 pm ET

Breaking down President Biden’s data-driven social media strategy

Biden social media director Sarah Galvez explains how Measure Studio and Monday.com gave her team the tools they needed to drive a winning...

Kim Davis | Feb 15, 2021 at 2:10 pm ET

Facebook blocks Trump for remainder of term while Twitter sets temporary ban

Numerous advertisers have paused their social media campaigns over yesterday's events at the...

Barry Schwartz | Jan 8, 2021 at 1:07 pm ET

 

Google accused of colluding with Facebook and abusing monopoly power in new lawsuit

The lawsuit, filed by 10 state attorneys general, claims that Google made a deal with Facebook to curtail header bidding so that it could...

George Nguyen | Dec 18, 2020 at 12:30 pm ET

COVID helped drive record ad revenue for big tech in Q3

Facebook, Google and Amazon all reported significant revenue growth during, and partly because of, the...

Greg Sterling | Nov 6, 2020 at 3:16 pm ET

How engagement trumps headlines: the election in social media

Digging below the vanity metrics reveals who is really winning the social media...

Kim Davis | Oct 29, 2020 at 12:47 pm ET

Congressional report blasts Google, Apple, Amazon and Facebook as monopolistic ‘gatekeepers’ of the digital economy

Breaking up these companies will apparently be on the...

Greg Sterling | Oct 7, 2020 at 1:33 pm ET

Social Shorts: Twitter ad engagement drops, Snap Minis launch, more brands pause Facebook Ads

Twitter ad engagement suffers. Snapchat user gains...

Ginny Marvin | Jul 27, 2020 at 10:52 am ET

Less than a third of consumers aware of Facebook ads boycott, Gen Z most engaged

Nearly 70% were unaware or had not formulated an opinion of the Stop Hate for Profit...

Greg Sterling | Jul 6, 2020 at 2:19 pm ET

Facebook has a PR problem, not a long-term revenue problem

Many brands rely on Facebook to reach their...

Kim Davis | Jun 30, 2020 at 10:34 am ET

WPP wants to train 50K employees on AI. Here’s how they plan to do it.

CTO Stephan Pretorius lifts the curtain on the holding company's large-scale training plans and sheds light on how his team is able to break...

Amy Gesenhues | Mar 20, 2020 at 1:48 pm ET

Coronavirus creating disruption, uncertainty for digital marketing ecosystem

13 digital marketing veterans weigh in on the potential impact of the virus....

Greg Sterling | Mar 10, 2020 at 11:48 am ET

The 5 best digital marketing courses for your digital success this year

Give your marketing career a boost with these popular digital marketing training...

Sponsored Content: Careerplay | Feb 26, 2020 at 8:10 am ET

Facebook buys AR startup building a 1:1 digital map of the physical world

The acquisition appears to be about augmented reality, but Scape Technologies' capabilities go way beyond...

Greg Sterling | Feb 10, 2020 at 3:14 pm ET

3 Easy steps to complete your annual PPC checkup

Use these techniques to make sure your PPC accounts are in great shape all year...

Sponsored Content: Optmyzr | Jan 14, 2020 at 7:30 am ET

Facebook tells senators it still uses location for ads despite user location services opt-out

The company was open that it would continue to identify location by other means in a September blog...

Greg Sterling | Dec 20, 2019 at 11:50 am ET

6 of the best social listening tools for 2020

As more brands turn to social media for customer insights, social listening tools are gaining momentum. Here are our top 6 picks for...

Sponsored Content: Awario | Dec 19, 2019 at 7:30 am ET

Get inside the buyer’s brain to boost e-commerce sales

How you can apply scientific psychological principles to influence consumer behavior on your site. ...

Sponsored Content: Concordia University, St. Paul Online | Dec 17, 2019 at 7:30 am ET

How deep learning can reduce bias in advertising

Algorithm design, data and implementation are key to minimizing...

Sponsored Content: Cognitiv | Dec 4, 2019 at 7:30 am ET

ListenFirst provides branded content reporting across multiple social platforms

The Branded Content Analysis Suite offers brands and publishers cross-channel...

Amy Gesenhues | Dec 3, 2019 at 1:50 pm ET
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