General Data Protection Regulation (GDPR)
The General Data Protection Regulation (GDPR), which goes into effect in May 2018, was designed to harmonize data privacy laws across Europe, to protect and empower all EU citizens’ data privacy and to reshape the way organizations across the region approach data privacy.
See our Guide to GDPR for a look at what you need to know and how you can prepare and comply.
Why a French ruling against a small mobile ad firm has ad tech on the defensive
Here's what recent charges against a French ad tech firm might mean for U.S....
Group of ad associations defends current U.S. data privacy regulatory framework
The coalition says that 'reasonable data practices should be expressly permitted and...
5 SEO trends that will matter most in 2019
To be atop the waves, think about your SEO strategy in advance. A shortcut to success: get to know the upcoming trends and work out an action...
The Media Trust works with UK publishers and vendors to classify cookies
The effort is the latest to get a handle on the countless cookies that a typical publisher’s site deposits onto visitors’...
Will Google+ be the final push Congress needs to pass restrictions on data use?
Federal privacy legislation is becoming an inevitability. Here's how things are developing....
Company execs could go to jail for misusing data under proposed U.S. data privacy law
The GDPR-style federal legislation also provides penalties of up to 4% of a company's annual...
Consumers say they want much more control over their personal data
91 percent of survey respondents expressed a desire to have more control or block companies from using their personal data....
GDPR complaints stack up across the EU as regulators prepare to issue fines
Is it more bark than bite? What U.S. marketers can learn from how GDPR is unfolding...
How the IAB Tech Lab’s new PrivacyChain could solve one of consent management’s biggest problems
Now entering a testing-and-comments phase, the blockchain-based PrivacyChain could ease tensions between advertisers, publishers and...
Feds call for public comments on US privacy legislation ahead of Wednesday’s Senate hearing
Google and IAB have both presented frameworks as industry groups lobby for business-friendly data privacy...
119 billion reasons why brands must control their customer data
With growing consumer awareness of data use and misuse comes a heightened responsibility for businesses to safeguard and responsibly manage...
Top tech firms call for pro-business updates to federal data privacy laws
The companies are hoping that a federal law will override state rules like California's recently-passed pro-consumer...
US Chamber of Commerce calls on feds to preempt CA privacy law
Pressure is building from business interests for new federal privacy legislation....
Complaints to the ICO have spiked since GDPR came into effect in May
If related to GDPR, the bump serves as a preview to US companies that will soon be grappling with their own states' data privacy...
Google, IAB Europe still negotiating GDPR Consent Framework implementation
Google has yet to launch its consent management...
Two French location data companies receive GDPR consent warnings
The companies were obtaining user location data from app publishers, but consumers were not told about that usage....
New report: Facebook and Google among tech firms lobbying Congress for ‘kinder’ federal data privacy laws
The companies want pro-business federal rules that will override stringent state privacy laws like California's recently passed...
The United States finally starts to talk about data privacy legislation
Despite the US Commerce Secretary's condemnation of Europe's GDPR in May, there are signs that federal and state governments are starting to...
Quantcast reports more than 90% of visitors to EU domains grant GDPR consent
About 81 percent of visitors say yes to every consent choice, according to this consent management...
Report: 1/3 of top US news sites block EU users rather than comply with GDPR
The list includes a third of the top US news sites, including the Chicago Tribune, New York Daily News, Dallas Morning News, Newsday and The...