A-Post to Search Engine Land
Voice search isn’t the next big disrupter, conversational AI Is
Virtual assistants and chatbots are opening up a whole new world for marketers, and voice search is just the beginning....
Findera search engine helps recruiters find talent, sales find leads
The San Francisco-based startup’s new offering is free, enables multi-attribute searches and covers 130 million professionals...
The role of SEO in the martech stack: The voice of the customer
As brands build and manage their technology suites in an increasingly complex environment, contributor Jim Yu says organic search data...
Why more automation from Google Ads is good for tool makers and PPC careers
Marketers who question their future in an industry dominated by automation need to embrace change, says contributor Frederick Vallaeys. Here's...
Digitas report: Brand loyalty is at risk with voice-based purchases
The problem, says the marketing agency, is that most users will buy the first option presented by a voice...
Aivon launches blockchain-based protocol for ‘first decentralized video search engine’
The Singapore-based organization is creating a non-profit community composed of token-incentivized humans who validate AI-generated...
LiveRamp brings its search targeting to Bing Ads
A year after offering its people-based search targeting through Google, the identity resolution provider is now providing a similar service for...
Google’s new manifesto says AI will be used to benefit society
The company says it won't develop AI applications "that cause or are likely to cause overall...
Say hello to Voice Interface Optimization
Voice interfaces are not simply front-ends for search engines or apps. They are a whole new...
Google posts $31.1B in total revenue, beats top- and bottom-line expectations
The company reported nearly $27 billion in ad revenues....
Voice agents and interfaces will require many new marketing strategies
Marketers are only now getting a glimpse of the many approaches that will be required for the many kinds of voice...
MarTech Today’s GDPR guide for marketers is now available
We created this easy-to-understand resource especially for marketers, highlighting what's important to know about the upcoming EU data privacy...
1plusX adds search-like keyword targeting to its DMP
The Zurich-based company employs machine learning to predict which consumers might be appropriate for a given set of...
Instapage launches first landing page platform with AMP
The company is partnering with Google to lower loading times for mobile landing pages, because each second can increase the bounce rate by...
CallRail adds a keyword recommendation tool to its phone call listening platform
The company says its AI-powered tool is the first in...
Publishers turn to ads, search following Facebook’s News Feed change
Media companies are turning to paid distribution and other platforms to insure them against Facebook’s latest algorithm...
Google parent launches new cybersecurity business called Chronicle
It aims to help third-party companies detect threats and prevent data breaches using Alphabet's computing power and...
LaterPay offers first paywall platform for AMP pages
The German-Swiss payment infrastructure provider allows readers to maintain a running tab of per-article charges until a threshold is met....
NinthDecimal announces ‘website to store’ offline attribution capability
Study released with launch offers insights that show nuances in consumer behavior based on device usage and how a customer comes to a website....
How to use AI for link building and improve your search rankings
As artificial intelligence (AI) continues to grow in popularity among consumers, marketers working in search engine optimization must consider...
