Snapchat
Social Shorts: Twitter ad engagement drops, Snap Minis launch, more brands pause Facebook Ads
Twitter ad engagement suffers. Snapchat user gains...
Snapchat debuts Lens Web Builder to create AR campaigns in minutes
It's Snap's latest move to make the format more accessible by reducing the friction of buying and producing AR...
Squarespace gets into social content creation with Unfold acquisition
Marketers can create Stories for social platforms from the...
Snapchat adds DoubleVerify as brand safety, viewability measurement partner
DoubleVerify offers the most comprehensive viewability auditing across Snapchat ad...
Shopify adds new Facebook, Snapchat ad buying options from the e-commerce platform
Facebook dynamic ad campaigns and Snapchat Story Ads will both be available through...
Snap topped $1 billion in revenue in 2018, stabilized user base in fourth quarter
Mobile video ads on the messaging app reached over 70% of the total 13 to 34-year-old U.S. population on a monthly basis during the last...
Snapchat’s Lens Creative Partners program helps brands find AR filter creators
Introduced on Monday, the program is set to have have more than 100 certified AR Lens creators certified over the next several...
Snap Inc. Q3 revenue reached new heights, but users keep leaving
The number of daily active users on the app dropped from 188 million in Q2 to 186 million in Q3....
Snapchat revenue reaches $262M in Q2, but daily active users drop to 188M
Compared to its first quarter reports, the company reported a 2 percent drop in the number of daily active users on the...
Snapchat brings AR Lenses to its self-serve ad tool, launches Sponsored Snappables & builds on its e-commerce efforts
Along with its latest AR ad developments, Snapchat is rolling out goal-based bidding around conversions for e-commerce...
Snap revenue takes a hit in Q1 2018, down from $286M in Q4 2017 to $231M last quarter
CEO Evan Spiegel says the company sees early signs of stabilization following its Q1 2018...