Social Media Marketing
Social media 2020: The top features, formats and trends to get familiar with this year
Video, machine learning, and shoppable posts are among the top trends to look out for in...
Facebook tells senators it still uses location for ads despite user location services opt-out
The company was open that it would continue to identify location by other means in a September blog...
6 of the best social listening tools for 2020
As more brands turn to social media for customer insights, social listening tools are gaining momentum. Here are our top 6 picks for...
Canva to launch video editing capabilities in 2020
The company plans to release an easy-to-use video editing tool in the same style as its photo...
Quora testing lead gen forms for advertisers
Advertisers can download a CSV file of form leads and use a new Zapier integration to import data into their...
ListenFirst provides branded content reporting across multiple social platforms
The Branded Content Analysis Suite offers brands and publishers cross-channel...
Facebook tests tool that lets users transfer photos to Google and other platforms
Marketers could benefit from the feature, which could roll out globally in 2020....
LivePerson adds social and email to its conversational platform
EmailConnect and SocialConnect allow marketers to switch to the customer's preferred channel from a single user...
Sprinklr rolls out monster-size list of updates with Microsoft Dynamics 365, Trustpilot integrations
The company said its 2019 Fall product release includes more than 400 new...
2020 SEO trends that will influence your work
Google is aiming to be the end destination of their users' journeys. This, more than anything, defines major SEO trends for...
Squarespace gets into social content creation with Unfold acquisition
Marketers can create Stories for social platforms from the...
Constant Contact launches new integrated tools designed to connect SMBs with customers
The platform announced new, integrated capabilities, including social media, ad management, SEO and...
12 common questions marketers ask about call tracking answered
Call tracking software is a critical component of your martech stack that many marketers don’t know enough...
Social listening: what it is, why it matters, and how to do it
What is social media monitoring? Why is it important? What are the best social listening tools? Find out with this quick guide for...
Snapchat adds DoubleVerify as brand safety, viewability measurement partner
DoubleVerify offers the most comprehensive viewability auditing across Snapchat ad...
Facebook to sunset ability to register, login to apps using only a phone number or email
Facebook's Account Kit for developers will be deprecated on March 9,...
Facebook changes how it handles user location data settings in response to Android, iOS updates
For Android 10 devices, Facebook will follow the most restrictive setting selected by the...
How to become a professional digital marketer
In this fast-growing era, digital marketers are expected to be skilled in a variety of areas, including analytics, creative direction, sales,...
Mavrck acquires GroupHigh to increase its influencer search index tenfold
Mavrck plans to use GroupHigh's blog and social search platform to expand its offerings for...
LinkedIn Sales Navigator will now surface more content for sales teams to share
LinkedIn is integrating Elevate, its content-sharing app, into Sales...