Martech is Marketing: A Live Q&A with Scott Brinker

Customer expectations are rising… and marketing technology — martech — is the key to meeting and exceeding those demands. Indeed, marketing has become a digital profession that is indistinguishably intertwined with and supported by marketing technology. 

In short: Martech is marketing. 

Bring your burning questions about this bold and vital concept to a no holds barred Q&A webinar with moderator Jen Cannon (@jenvidetta), MarTech Today senior editor, and special guest Scott Brinker (@chiefmartec), The MarTech Conference chair. Trends, tactics, best and worst practices — it’s all fair game for the armchair analyst who’s charted the rise of the martech industry for over ten years.

You can send in a question when signing up, or lob one in the spur of the moment during the webinar. Either way — this will be one lively conversation you won’t want to miss. Register today for “Martech is Marketing: A Live Q&A with Scott Brinker.”

Opinions expressed in this article are those of the guest author and not necessarily MarTech Today. Staff authors are listed here.

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MarTech Today

MarTech Today is a daily publication covering digital marketing industry news, martech trends, strategies and tactics for marketing technology professionals. Special content features, site announcements and occasional sponsor messages are posted by MarTech Today.