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Do you have the martech knowledge you need?

Albert Einstein said “The only source of knowledge is experience.” Seems the martech challenges we face prove Einstein correct yet again. Matching practical experience with the right strategy, talent and organization makes the difference between leaders and stragglers in our software-powered marketing world. Where are you on that continuum? Take our quiz and find out […]

Scott Brinker on December 19, 2016 at 5:39 pm
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Albert Einstein said “The only source of knowledge is experience.”

Seems the martech challenges we face prove Einstein correct yet again.

Matching practical experience with the right strategy, talent and organization makes the difference between leaders and stragglers in our software-powered marketing world.

Where are you on that continuum? Take our quiz and find out your martech IQ. Then invite your colleagues, compare scores and start a conversation about your own martech challenges.

P.S. Join us this May 9-11 in San Francisco at the MarTech Conference for three inspiring days of sessions, vendor solutions, fireside chats and keynotes focused on marketing, technology and management issues. If your company closes its books this December, grab your tickets using this year’s budget. Prices will never be lower for MarTech San Francisco than they are right now for both individual and group tickets.


Opinions expressed in this article are those of the guest author and not necessarily MarTech Today. Staff authors are listed here.



About The Author

Scott Brinker
Scott Brinker is the conference chair of the MarTech® Conference, a vendor-agnostic marketing technology conference and trade show series produced by MarTech Today's parent company, Third Door Media. The MarTech event grew out of Brinker's blog, chiefmartec.com, which has chronicled the rise of marketing technology and its changing marketing strategy, management and culture since 2008. In addition to his work on MarTech, Scott serves as the VP platform ecosystem at HubSpot. Previously, he was the co-founder and CTO of ion interactive.

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