MarTech Minute: AppGyver’s no-code solution, online training from The Trade Desk
A quick round up of the latest marketing technology news and announcements.
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GET SMART(ER). The Trade Desk is making its digital advertising courseware and certifications free of charge and open to all users, “From advertising industry professionals to those looking to build the required skills to enter the field.” This is the first time the ad tech platform has made its learning tools available without a fee, an offer they are extending through the end of 2020. The online courses cover training for all aspects of digital and data-driven advertising, including connected TV learning programs. Why we care: Many MOPs professionals are finding themselves taking on new responsibilities as their companies are either downsizing or putting a hold on new hires. Access to online training programs can help martech team members become better equipped to handle projects they may not have been hired to do. Free training programs are also a great way to broaden professional skill sets, especially when so many in our martech community are facing uncertain career changes. Source: The Trade Desk
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