The MarTech Minute: Digimind’s Social Wall, Heap’s customer insight platform and more

Robin Kurzer on
  • Categories: Channel: Martech: Management, The MarTech Minute
  • This week we are seeing some innovative product launches, powerful collaborations and lots of career moves.

    MarTech in Motion

    Digimind announces its Social Wall
    The social listening analytics company adds a data visualization presentation tool. Its first-to-market offering will allow brands and agencies to display simple, up-to-the-minute social listening analytics metrics and more. selects Visual IQ’s marketing intelligence platform
    The seller of custom kitchen candidates will use the Visual IQ platform to measure and optimize the performance of its marketing and advertising at each stage of the consumer journey.

    Heap announces the first autonomous customer insight platform
    The company says it will save marketing and data teams from what it calls the “Adobe blackout” by virtualizing data collection and organization.

    IRI and Limbik announces partnership
    The companies say that the alliance will create more effective video advertising content by using data-driven recommendations.

    Iconectiv and Infutor join forces
    The two companies will be co-marketing complementary, unique solutions that it says will reduce the risk of TCPA class-action lawsuits. The partnership is geared toward helping brands reduce misdirected and illegal robotexts.

    SparkPost launches jumpstart program for new partners
    The company has introduced a program to help users of its email API service. It will offer expert advice and integration services to get users started.

    ConversionPoint Technologies acquires Sellpoints
    The e-commerce technology group hopes the move will address the challenge of rising acquisition costs and Amazon competition.

    MNI Targeted Media launches attribution insight program
    The subsidiary of Time Inc. launched DataMatch™ Attribution Insights, which the company developed by applying feedback from early users of its proprietary platform, DataMatch.

    MarTech Movers

    Have news and announcements for inclusion in the weekly MarTech Minute? Send them to!

    About The Author

    Robin Kurzer
    Robin Kurzer started her career as a daily newspaper reporter in Milford, Connecticut. She then made her mark on the advertising and marketing world in Chicago at agencies such as Tribal DDB and Razorfish, creating award-winning work for many major brands. For the past seven years, she’s worked as a freelance writer and communications professional across a variety of business sectors.