• MarTech Today
  • Sections
    • Advertising
    • Marketing
    • Content
    • Social
    • Commerce
    • Sales
    • Analytics
    • Management
    • All
    • Home
  • Follow Us
    • Follow
  • MarTech Today
  • Ads
  • Marketing
  • Content
  • Social
  • Sales
  • Analytics
  • Mgmt
  • More
  • Events
    • Follow
  • SUBSCRIBE

MarTech Today

MarTech Today
  • Advertising
  • Marketing
  • Content
  • Social
  • Commerce
  • Sales
  • Analytics
  • Management
  • All
  • Events
  • Newsletters
  • Home
MarTech Today Newsletter

Subscribe to MarTech Today to receive news and insights of where marketing, technology, and management converge.

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy.


MarTech Today: VR-based marketing, the morphing of BlabPredicts & RIP Google PageRank

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing Land: What does VR-based marketing offer that other tech does not? Mar 9, 2016 by Barry Levine We asked two ad/marketing executives to go beyond the “wow” and look at the technology’s […]

Barry Levine on March 10, 2016 at 9:00 am
  • More
martech today logo

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • What does VR-based marketing offer that other tech does not?
    Mar 9, 2016 by Barry Levine
    We asked two ad/marketing executives to go beyond the “wow” and look at the technology’s essential value propositions.
  • Social monitor BlabPredicts morphs into a data targeting firm for trends and keywords
    Mar 9, 2016 by Barry Levine
    The company is today launching a new platform so that marketers can direct ads immediately at not-so-obvious conversational threads on a given topic.
  • What “human-in-the-loop computing” means for marketers
    Mar 9, 2016 by Joshua Reynolds
    Don’t let artificial intelligence replace human judgment in your marketing analytics. Columnist Joshua Reynolds discusses why you need a combination of human intuition and intelligent data to make the right decisions.
  • 17 leading social media management software vendors compared
    Mar 9, 2016 by Digital Marketing Depot
    “Enterprise Social Media Management Software: A Marketer’s Guide,” produced by Digital Marketing Depot and sponsored by Spredfast, examines the market for social media management software (ESMMS) and the considerations involved in implementing ESMMS platforms.
  • RIP Google PageRank score: A retrospective on how it ruined the web
    Mar 9, 2016 by Danny Sullivan
    While Google will remove PageRank scores from public view in the coming weeks, the way those scores dramatically reshaped the web will remain.

From Around The Web:

  • Beware of Automated Reporting: Software are NOT Analysts, www.internetmarketingninjas.com
  • New Feature Plugin for WordPress Adds Emoji Reactions to Posts, wptavern.com
  • Google Joins Facebook-Led Initiative That is Rewiring Data Centers, www.wsj.com
  • Out of Ideas? 13+ Tools to Spark Content Creation, contentmarketinginstitute.com
  • AerServ Partners With Pixalate to Support Fraud Detection and Ensure Viewability for Mobile Media Brand Marketers and Agencies, www.marketwired.com
  • VideoAmp Appoints Former Vizio Exec Nick Chakalos As Vice President Of Global TV And Data, www.prnewswire.com
  • Building Blocks: Roland Smart, VP of Social & Community Marketing at Oracle Talks Marketing Tech, www.martechadvisor.com
  • MarTech Advisor’s Investscape 2015: Nearly $8 Billion Total Investment; Social Media, Analytics and Content Marketing Platforms most Funded Categories, www.martechadvisor.com
  • The Ultimate Guide To Mobile Site Speed Optimization, www.searchenginepeople.com
  • How to Make Technical Products Relatable on Social, simplymeasured.com
  • YouTube cofounder Steve Chen launches Nom, a livestreaming service that’s Twitch for food shows, venturebeat.com


About The Author

Barry Levine
Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.

Related Topics

Channel: MarTech Today Newsletter

Subscribe to MarTech Today to receive news and insights of where marketing, technology, and management converge.

Note: By submitting this form, you agree to Third Door Media's terms. We respect your privacy.


We're listening.

Have something to say about this article? Share it with us on Facebook and Twitter.

ATTEND OUR CONFERENCES

April 15-17, 2020: San Jose

October 6-8, 2020: Boston

×

Attend MarTech - Click Here


Learn More About Our MarTech Events

White Papers

  • The Ultimate Agency Guide for Choosing the Right Marketing Automation Vendor.pdf
  • How Good Partnerships Should Reduce Your Workflow
  • Digital Insights 2019: How marketers confront the obstacles of digital customer engagement
  • 14 Industry Experts on the Future of Attribution
  • The Essential Guide to Protecting Your Ad Spend from Invalid Traffic
See More Whitepapers

Webinars

  • 2020 Outlook for AI in B2B Marketing
  • Build Brand Humanity by Mastering Empathy at Scale
  • The Fantastic 5: Emerging strategies to drive conversions & growth
See More Webinars

Research Reports

  • Enterprise Digital Asset Management Platforms
  • Identity Resolution Platforms
  • Customer Data Platforms
  • B2B Marketing Automation Platforms
  • Enterprise SEO Platforms
  • Call Analytics Platforms
See More Research
Sidebar Inbox Deliverability 2019
Sign up for the NEW MarTech Today.
Martech Today
Download the Martech Today app on iTunes
Download the Martech Today App on Google Play

Channels

  • Advertising
  • Marketing
  • Content
  • Social
  • Commerce
  • Sales
  • Analytics
  • Management
  • Home

Our Events

  • MarTech West
  • MarTech East

Resources

  • White Papers
  • Research
  • Webinars
  • MarTech Conference

About

  • About Us
  • Contact
  • Privacy
  • Advertise
  • Marketing Services
  • Staff
  • Connect With Us

Follow Us

  • Facebook
  • Twitter
  • LinkedIn
  • Newsletters
  • Instagram
  • RSS
  • iOS App
  • Google Play

© 2019 Third Door Media, Inc. All rights reserved.