MarTech Today: Apple shuts down some more tracking, Tobii Pro’s analytics for VR eye-tracking & Facebook faces more scrutiny
Barry Levine on June 5, 2018 at 9:00 am
From MarTech Today:
- Taking aim at Facebook & others: Apple says it is ‘shutting down’ tracking from Like & Share buttons and conversation platforms
Jun 4, 2018 by Ginny Marvin
Apple shores up its positioning against ad tracking.
- Tobii Pro releases analytics for its eye-tracking + VR
Jun 4, 2018 by Barry Levine
A year ago, the eye-tracking firm released an integration with the HTC Vive VR headset, but data analytics required a programmer.
From Marketing Land:
- Facebook faces more scrutiny, this time for sharing user data with device makers
Jun 4, 2018 by Amy Gesenhues
According to a New York Times report, Facebook shared user data with at least 60 device makers, including Apple and Samsung.