MarTech Today: Singular merges with Apsalar, SugarCRM launches new Relationship Intelligence product & Messenger M’s new suggestions
Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Singular merges with Apsalar to form ‘unified analytics platform’ for mobile Jun 27, 2017 by Barry Levine The merger adds Singular’s media and marketing analytics to Apsalar’s attribution and segmenting. […]
Barry Levine on June 28, 2017 at 9:00 am

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web.
From MarTech Today:
- Singular merges with Apsalar to form ‘unified analytics platform’ for mobile
Jun 27, 2017 by Barry Levine
The merger adds Singular’s media and marketing analytics to Apsalar’s attribution and segmenting. - SugarCRM launches first product to help provide a ‘full view of customer’
Jun 27, 2017 by Barry Levine
Called Hint, it automatically finds additional data for CRM contacts and is the initial offering in a new Relationship Intelligence line. - An intervention on marketing’s dysfunctional relationship with data
Jun 27, 2017 by Joshua Reynolds
If it feels like you have a dysfunctional relationship with data, you’re not alone. Columnist Joshua Reynolds discusses the data challenges marketers face and offers a step-by-step “relationship tune-up” guide.
From Marketing Land:
- YouTube Studio beta on the way with new design, inbox features & way to organize comments
Jun 27, 2017 by Amy Gesenhues
Formerly YouTube Creator Studio, YouTube says it is rebuilding its platform for creators from the ground up. - Facebook Messenger’s M assistant now suggests saving links, calling people
Jun 27, 2017 by Tim Peterson
Messenger began rolling out M Suggestions in April to augment people’s conversations and make them more aware of under-the-radar features.
From Around The Web:
- How to Build a Better WordPress Website … One Week at a Time, Copyblogger
- Thinking of a Master Plan for Your Website Redesign, UserTesting Blog
- UX Design Thinking From A Senior Citizen’s Perspective, Usability Geek
- RedPoint Global Unveils New Master Data Management (MDM) Capabilities on its Industry-Leading Customer Data Platform, RedPoint Global
- How Technology Content Marketers Can Earn Trust, Content Marketing Institute
- Amazon Web Services is launching machine translation service, CNBC
- iOS 11 preview: keep it simple, smarty, The Verge
- Yahoo Mail rolls out a rebuilt, redesigned service, including a new ad-free option, TechCrunch