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MarTech Today: Smart contracts, NinthDecimal’s ‘website to store’ offline attribution & more
Barry Levine on November 16, 2017 at 9:00 am
From MarTech Today:
- MarTech Landscape: What’s a smart contract?
Nov 15, 2017 by Barry Levine
As a blockchain ecosystem emerges, smart contracts could become a common way of automatically implementing transparent deals.
- NinthDecimal announces ‘website to store’ offline attribution capability
Nov 15, 2017 by Greg Sterling
Study released with launch offers insights that show nuances in consumer behavior based on device usage and how a customer comes to a website.
From Marketing Land:
- Google Manual Actions: Frequently asked questions and their answers
Nov 15, 2017 by Kaspar Szymanski
Contributor Kaspar Syzmanski addresses some of the most commonly raised questions and issues regarding Google penalties