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MarTech Today: Vimeo integrates with LinkedIn, the latest version of Facebook’s Marketing API & more

Barry Levine on October 30, 2018 at 9:00 am

Here’s our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web.

From Marketing Land:

Vimeo integrates with LinkedIn to enable video publishing to company pages
Oct 29, 2018 by Amy Gesenhues
Vimeo announced on Monday end-to-end integration with LinkedIn via its ‘Publish to Social’ feature.
Latest version of Facebook’s Marketing API gives details on why ads fail to run
Oct 29, 2018 by Amy Gesenhues
The new Facebook Marketing API v3.2 will alert advertisers when an ad isn’t delivered and provide error codes.

From Marketing Land:

LinkedIn Sponsored Content can now be tracked via Google Campaign Manager
Oct 29, 2018 by Amy Gesenhues
The Google Campaign Manager integration will support LinkedIn Sponsored Content for video, carousel ads, lead-gen forms and more.

From Around The Web:

Can AI Bank On Blockchain To Power Science & Medicine’s Future Progress?, www.forbes.com
Four Ways AI Has Changed Data Processing in Marketing, performancein.com
How big data is changing content marketing | Articles | Chief Digital Officer | Innovation Enterprise, channels.theinnovationenterprise.com
Marketers complain of data ‘disasters’ in post-GDPR world, www.campaignlive.co.uk
This Thermometer Tells Your Temperature, Then Tells Firms Where to Advertise – The New York Times, www.nytimes.com
Will Robotic Process Automation Make its Mark in Marketing?, www.cmswire.com

About The Author

Barry Levine

Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.