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Martech: Content

New simple website creation tool appears in Google My Business

The site builder is presented under the websites tab in GMB and is partly pre-populated, with customization options.

Greg Sterling on January 13, 2017 at 10:37 am
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Google has been in and out of the small business (SMB) web creation and hosting business since 2006. Apparently, it’s making a renewed effort at providing a very basic website creation tool to local business owners.

SMB survey data vary, but a still-meaningful percentage of SMBs don’t have websites. Mike Blumenthal has played with the tool, which is presented in Google My Business (GMB):

It is essentially a super simple single page website builder with very little opportunity for customization or change. Upon access to the Website tab in the GMB, it comes up with a default category specific background image and theme image.

It appears to be pre-populated based on the data on file, with several customization options.

[Read the full article on Marketing Land.]


Opinions expressed in this article are those of the guest author and not necessarily MarTech Today. Staff authors are listed here.



About The Author

Greg Sterling
Greg Sterling is a Contributing Editor to Search Engine Land, a member of the programming team for SMX events and the VP, Market Insights at Uberall.

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