QuanticMind Raises $10.3M To Grow Its Predictive Analytics & Paid Search Ad Technology

QuanticMind, a predictive analytics and paid search ad platform, has a new name and now, $10.3 million in funding to grow its business.

Formerly known as InsideVault, the company’s financial funding includes $7 million in Series A equity from Safeguard Scientifics, Inc., a venture capital firm focusing on healthcare and technology.

“Rebranding the company as QuanticMind comes at an ideal time, enabling us to leverage the high potential for the new capital infusion,” said co-founder and COO Brian Bird. The company says it will use the financial funding to expand its operational infrastructure, focusing on product, engineering, marketing and sales efforts.

Offering marketers paid search, social, display and mobile advertising management capabilities, QuantificMind claims its predictive advertising management platform (AMP) is the only of its kind.

“We welcome QuanticMind to our strong group of technology partner companies and believe that QuanticMind has tremendous opportunity to capitalize on the growth of search, display and mobile advertising market,” said Mark Mitchell, a principal at Safeguard. He says the paid search, social, display and mobile market is expected to grow to $133 billion over the coming years.

“QuanticMind is well positioned to become a key player and game-changer within the marketing technology marketplace,” says Mitchell.

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Amy Gesenhues

Amy Gesenhues is Third Door Media's General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.