Amazon Ad Forecast 2019
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Amazon’s streamlines DSP usability as it continues ad biz ramp up
Changes to the demand-side platform, available to advertisers spending more than $35K, are aimed at improving usability and workflow. ...
Amazon’s ad business continues to soar, topped $3 billion for first time in Q4
The e-commerce giant raked in $10 billion in advertising revenue in...
Merkle launches bidding platform tailored for Amazon sponsored brand ads
The proprietary platform was developed to meet growing demand for bidding at scale....
How can Amazon chip away at the duopoly?
As marketers increase investment in Amazon's ad platform; SMBs, brand experiences and local content present key...
Amazon advertisers are in the market for campaign automation tools
Two-thirds of Amazon advertisers are using ad campaign automation tools, or expect to do so within the next twelve months....
Amazon reports 3rd straight quarter of triple-digit ad revenue growth
Amazon's Q3 earnings report shows ad sales climbing 123% to reach $2.5 billion for the quarter with overall revenue up 29%...