retargeting

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Marin Software Buys Self-Serve Retargeting Platform Perfect Audience

Marking its first acquisition, Marin Software announced today that it has acquired self-serve retargeting start-up Perfect Audience for $22.8...

Ginny Marvin | Jun 2, 2014 at 4:33 pm ET

In a sign of the strength of Facebook’s retargeting ad network, Facebook Exchange (FBX) partner Triggit has secured $6 million in...

Ginny Marvin | May 16, 2013 at 12:08 pm ET