This week in GDPR

Technology startup 1touch.io launched a data and privacy management and control solution based on real-time network analytics. The company says it’s the first suite of solutions of this type specifically designed to meet the requirements of GDPR, as well as those of HIPAA, PCI DSS and others. The suite provides continuously updated visibility into the data flows.

Swedish data protection company DPOrganizer released a Transparency Widget, which can be embedded directly onto an organization’s website in a matter of minutes. The widget allows customers to view any personal data being held on them — as well as understanding how it is processed — at the click of a button.

Media company Digital Trends has rolled out a suite of GDPR-compliant programmatic offerings for ads, including desktop display, mobile and video inventory.

Data integration company Attunity released a data governance solution designed to assist companies with GDPR compliance in SAP environments. Attunity Gold Client for Data Protection helps to identify and mask personally identifiable information (PII) of customers, vendors, employees and partners across production SAP ECC applications to address the “right to be forgotten” mandate.

Recruiting solutions provider JazzHR announced new and updated features to help customers achieve and maintain compliance with GDPR. The release follows recent enhancements of its data protection and security infrastructure and improved privacy policies.

Privacy compliance provider autoGraph Inc. unveiled autoGraph Connect, a white-label solution that gives companies a more secure way to share information with customers. The solution captures users’ preferences through the opt-in procedure, then refines those preferences through its proprietary artificial intelligence (AI). The user can view this data and has the opportunity to adjust their profile data to their specific preferences.

Global Mobility Management (GMM) company Topia announced that its GMM suite is GDPR-ready. Topia said its suite will safeguard the broadest range of personal information across its global business operations. The company also updated its privacy policy and implemented a system to quickly respond to new types of data requests.

Advertising platform Mobfox said it is ready for GDPR. Mobfox has been working with an external advisor to map and assess its data, as well as analyze and implement procedures, agreements, guidelines, policies and opt-out tools.

Feedback management company Questback released new GDPR-specific features to enable compliance for its customers. The company says the new features are aligned to the GDPR requirements around personal data, processing and storage.

From MarTech Today and Marketing Land:

Report: Google and Facebook seen as early GDPR winners

French group files GDPR complaints against Facebook, Google, Apple, Amazon, LinkedIn

How brands can find and keep customers without third-party data

California ballot measure could become ‘America’s GDPR’

Google holds an AMA-style meeting with dozens of publishers on GDPR

Questions about GDPR? Download our free guide, The General Data Protection Regulation: GDPR — A Guide for Marketers.

About The Author

Robin Kurzer

Robin Kurzer started her career as a daily newspaper reporter in Milford, Connecticut. She then made her mark on the advertising and marketing world in Chicago at agencies such as Tribal DDB and Razorfish, creating award-winning work for many major brands. For the past seven years, she’s worked as a freelance writer and communications professional across a variety of business sectors.

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