Twitter gives developers full access to its entire archive of tweets
Businesses can now identify and analyze Twitter trends in customer sentiment over time.
Developers can now access every tweet that has ever been published on the social media platform, TechCrunch reported today. The new Full-Archive Search is the latest API to provide increasingly broader access to archives since Twitter started working on this project at least seven years ago.
Previously, only enterprise-level developers could access up to 30 days of tweets through a premium API. Now, businesses can surface and analyze tweets back to the first one, in 2006.
Twitter has launched several APIs that allow archive searches since Twitter acquired Gnip almost four years ago. But Twitter’s partnership with Gnip goes back much farther than the acquisition. Twitter and Gnip have been working on the project since at least 2011.
After the acquisition in 2014, Twitter said this about its partnership with Gnip on its blog:
“Together we plan to offer more sophisticated data sets and better data enrichments, so that even more developers and businesses big and small around the world can drive innovation using the unique content that is shared on Twitter. We will continue making our data available to Gnip’s growing customer base. And with the help of Gnip’s Boulder-based team, we will be extending our data platform — through Gnip and our existing public APIs — even further,” it said.
About The Author
Two DSPs add out-of-home programmatic inventory, as the real world becomes another channel
Marketo announces new entry-level certification for marketers
Security breaches, no longer aberrations, need their own customer journeys
What is a Customer Data Platform (CDP)? - MarTech Landscape