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Martech: Marketing

YouTube’s Copyright Match Tool finds videos uploaded without the creator’s permission

The first batch of creators to get access to the new tool will be limited to channels with more than 100,000 subscribers.

Amy Gesenhues on July 16, 2018 at 10:00 am
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http://www.shutterstock.com/gallery-1558469p1.html?cr=00&pl=edit-00″>Alexey Boldin / Shutterstock.com

Copyright infringement has been a frustration for YouTube creators for years. In a big step toward addressing the problem, YouTube announced is releasing a Copyright Match Tool next week that will allow creators to find out if their videos have been uploaded by other channels.

Using technology similar to YouTube’s Content ID tool, the Copyright Match Tool will first scan a video uploaded for review by a creator, and then scan other video uploads to detect if similar, or the same, video content has been uploaded by another channel.

“When there is a match, it will appear in the ‘matches’ tab in the tool and you can decide what to do next,” writes Fabio Magagna, the product manager for the Copyright Match Tool, on the YouTube Creators blog.

[Read the full article on Marketing Land.]


Opinions expressed in this article are those of the guest author and not necessarily MarTech Today. Staff authors are listed here.



About The Author

Amy Gesenhues
Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for MarTech Today, Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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Channel: Martech: MarketingGoogleVideo

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